What is the Jonai market?

Toyosu Market consists of an inner market (Jonai) where auctions and sorting work are conducted, as well as an outside area (Jogai) that includes a cafeteria for market workers, souvenir shops, and food processing factories. While members of the public can utilize the Jogai facilities, entry to the Jonai is highly restricted to traders and relevant personnel. 

Seafood from the Jonai Market

Speciality of the Jonai Market 

The accessibility of the Toyosu Market differs in the Jonai area. 
It is well known that these facilities are highly restricted to the public. Individuals require an entry pass, a proficient Japanese language and having developed real connections with market vendors or wholesalers. 
 On the other hand, the Jogai facilities are freely available to the public. 
Here you can taste the fresh fish sourced directly for the market, leaving the complex Jonai auction to us.  

"Placard" to participate auction

At the Jonai facilities, an auction floor brings together veteran fishmongers who engage in bidding to determine market prices for the traded products. 
The exclusive event is led by having a "Placard" to view information about the products. 
Those placards are often handed down through generations or limited to those with a discerning eye for the items being auctioned. 
It is considered extremely difficult for outsiders to obtain the placard required for participation in the market auction, as it is contingent upon connections with market personnel. Also, requiring Japanese language proficiency makes it even harder for foreign buyers to participate in Jonai auctions. By participating in the Jonai auction, buyers can procure high-quality seafood products, making it an important means for them.  

Delivering Jonai quality seafood

Toyosu Direct actively participates in the renowned Jonai auction, ensuring the procurement and supply of the finest seafood. 
delivers high-quality seafood obtained from the Jonai auction at the Toyosu Market, which is typically shipped directly to high-end and traditional restaurants and inaccessible without connections, to Singapore.